Everybody wants a slice of the fitness pie. After all, there is a lot of money to be made selling “healthy” foods geared towards fitness minded people.

And with all this profit potential comes an endless influx of health related products. The main problem here, however, is that a lot of what’s promoted as healthy is not.

Thus, without further delay, here are some food items to stay away from:

1. Juice: Comparing juice to the actually fruit itself is like comparing apples to oranges, no pun intended. Once you strip a fruit of all its fiber and meaty tissue, the majority of the health benefits are lost. In fact, juice alone is extremely unhealthy because of the high sugar content.

2. Caffeine pills: Most energy formulations are simply different combinations of caffeine with other ingredients. And caffeine causes your body to release hormones that energize you. While this is ok every once in a while, chronic use of energy pills can leave you over exhausted.

3. Flintstone pills: If you are going to take a multivitamin as recommended by the Harvard school of public health, make sure it has no more than 100% of the recommended daily intake for any given nutrient. Anything greater and you run the risk of toxicity.

4. Boxed cereal that looks nice: Cereals are heavily promoted to children and this is very unfortunate for us as a society. You see, cereals are simply full of sugar-the last thing you want in your diet. In fact, multiple studies have shown that when athletes eat slower digesting sources of food versus cereal, they perform better and don’t get tired as quickly.

5. Sugar sticks: By sugar sticks I mean energy bars. You see, most energy bars are simply sticks of sugar. Just read the label and the nutrition facts and you will see for yourself what I’m talking about. While convenient, make sure you don’t fall prey to the sexy advertising.

The bottom line is that whole foods will always be far superior to any type of supplement. Unfortunately, whole foods don’t have the marketing appeal that one-hit-wonders have. So please don’t fall for the hype and always read labels!

Author Katherine Crawford, a Harvard exercise physiologist and recent arm fat refugee, teaches women how to get rid of unsightly and jiggly arm fat. Discover how to get sexy arms by exploring her blog about how to get rid of flabby, jiggly and wiggly arms now!